Unlocking Opportunities

The Power of Informational Interviews for Job Seekers

When you are job hunting, it can feel like you’re sending countless applications into a black hole, hoping that the perfect opportunity will somehow find its way back to you. But there’s a powerful tool that many job seekers overlook—informational interviews. While they may not result in immediate job offers, informational interviews can open doors, provide valuable insights, and help you build connections that could shape your career.

Let’s break down what informational interviews are and how they can be a game-changer in your job search.

What is an Informational Interview?

An informational interview is a casual conversation where you, as the job seeker, get the chance to ask a professional about their career, industry, or company. In our Career Wayfinder toolkit, we have a tool called Interview a Professional. The key difference between this and a job interview is that you’re not asking for a job—you’re asking for information and advice. It’s an opportunity to:

Think of it as an opportunity to gain insider knowledge that can give you a competitive edge.

Why Informational Interviews Matter

Informational interviews provide several key advantages to job seekers

01

Gain Insider Knowledge

You can learn more about an industry, company, or specific role from someone with first-hand experience. This insight can help you tailor your resume, improve your interview responses, and decide whether the field or company is right for you.

02

Build Your Network

Networking is essential to job searching, and informational interviews help you grow your professional network. The connections you make can lead to referrals, job leads, or further introductions.

03

Refine Your Career Goals

By speaking with professionals in various fields, you may discover new career paths or opportunities you hadn’t previously considered. This can help you refine your goals and make more informed decisions about your future.

04

Make a Strong Impression

Informational interviews are a low-pressure way to showcase your passion, curiosity, and professionalism. If you make a good impression, that professional might remember you when an opportunity arises within their company.

05

Hone Your Interview Skills

Informational interviews are a great way to build confidence in communicating your career goals and asking thoughtful questions in a relaxed, conversational setting. These interactions allow you to practice articulating your experiences and refine how you present yourself without the pressure of a formal job interview. By the time you’re in an actual interview, you’ll have a more polished and confident delivery, a clearer communication style, and the ability to make a strong impression when the opportunity for a formal interview arises.

Informational interviews are an invaluable resource for job seekers. They provide insider knowledge, help you expand your network, and allow you to refine your career direction. While it may seem intimidating to reach out to professionals for advice, most people are more than willing to share their insights, especially when approached politely. So, if you’re feeling stuck in your job search or unsure of your next move, set up an informational interview and start uncovering new opportunities. You never know—it could lead to your next big break!

Click here to get your copy of the Career Wayfinder workbook which includes the “Interview a Professional” questionnaire.

Do you have questions about your job search? Join our FREE Office Hours, speak to a career coach and learn more about DIY Job Search Toolkits.

Tips for a Successful Informational Interview

01

Be Curious and Genuine

This isn’t about selling yourself; it’s about learning from someone else’s experience. Approach the conversation with curiosity and ask open-ended questions. Listen to learn.

02

Don’t Ask for a Job

The goal of an informational interview is to gain insights and advice, not to directly ask for a job. Let the relationship develop naturally.

03

Take Notes

Write down key takeaways from the conversation. You’ll want to remember important details, especially if you decide to follow up on potential opportunities or advice.

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